ProFish.bg – Online Fishing Tackle and Gear Store

Privacy Policy

ProFish Ltd.
(Notice Regarding the Processing of Personal Data)

Data Controller:

Name: ProFish Ltd.
UIC (Bulstat): 208255115
Registered office and address: 36 Vasil Petleshkov St., Veliko Tarnovo, Bulgaria
Phone: +359 888 924 103
Email: sales.profishbg@gmail.com
Website: www.profish.bg

ProFish Ltd. (the “Company” or the “Controller”) conducts its activities in accordance with the Personal Data Protection Act and Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 (the “General Data Protection Regulation” or “GDPR”). This Privacy Policy (the “Policy”) is intended to inform each Client (as defined below) about the processing of data through which the Client is or can be identified.

For the purposes of this Policy, a “Client” is any natural person who is a party to a contract with the Company for the sale of goods, has expressed willingness to enter into pre-contractual relations with the Controller, and/or uses the e-shop at www.profish.bg, as well as any director, manager, representative, proxy, employee, partner, shareholder, or beneficial owner of a legal entity using the e-shop.

1. What personal data do we process?

We process the following categories of personal data:

Physical identity – name, personal identification number (EGN), address, phone number, email address.
Financial identity – bank account information.

The personal data is collected directly from the individuals concerned.

2. How do we collect personal data?

We collect personal data:

During the registration process on our website or when browsing it without registration;
Through correspondence, including written, electronic, or verbal communication;
Through cookies during the use or browsing of our website.

We may also collect data from third parties or public sources.

Our site collects log file data, including your IP address, internet provider, browser type, operating system, visit time, and visited pages.

We use cookies. Cookies are small text files stored on your device that help the website function better. More about this is detailed in our Cookie Policy.

3. Do we process special categories of personal data?

No, we do not process special categories of personal data.

4. Why do we process personal data?

We process data for the following purposes:

Providing information and assistance upon your request;
Identifying and contacting clients and beneficial owners;
Managing the relationship between the Company and the Client;
Offering and promoting additional services;
Compliance with regulatory requirements;
Legal protection and cooperation with authorities when required.

Without this data, we may be unable to provide certain services.

5. Legal basis for processing:

We process data on the following grounds:

Contractual necessity or pre-contractual relations;
Legal obligations;
Legitimate interests (e.g., fraud prevention, dispute resolution);
Consent, when required by law.

6. Data retention:

We retain data for the duration of the contractual relationship and for a legally required period after its termination (e.g., 10 years for accounting data). If your data is processed based on consent, we process it only as long as consent is valid.

7. Data sharing and third countries:

We may share data with:

Service providers acting on our behalf;
Regulatory, tax, judicial, administrative, or enforcement bodies, as required by law.

We will notify you if data is transferred to third countries or international organizations.

8. Data security:

We implement appropriate technical and organizational measures to protect data from unauthorized access, accidental loss, alteration, disclosure, or destruction.

9. Automated decision-making:

We do not engage in automated decision-making.

10. Your rights:

You may exercise the following rights by contacting us in writing:

Withdraw consent – at any time;
Access – to confirm and receive a copy of your personal data;
Rectification – of inaccurate or outdated data;
Erasure ("right to be forgotten") – under certain legal grounds;
Restriction – in specific circumstances;
Objection – to processing based on legitimate interest;
Data portability – to receive or transfer data in machine-readable format;
Complaint – to the Bulgarian Data Protection Commission.

Supervisory Authority:
Commission for Personal Data Protection
Address: 2 Prof. Tsvetan Lazarov Blvd., Sofia 1592
Phone: +359 2 91 53 519 | Email: kzld@cpdp.bg
Website: www.cpdp.bg

11. Changes:

If there are significant changes to the way we process data, we will notify you and provide an updated version of this Policy.

Cookie Policy

I. General

The website www.profish.bg (the “Website”) is administered by ProFish Ltd. (UIC 208255115), with headquarters at 36 Vasil Petleshkov St., Veliko Tarnovo. We reserve the right to modify the site content and this Policy without prior notice.

II. Data Collection

We collect information through cookies during your visits. The data is processed lawfully and securely.

III. What are cookies?

Cookies are small files sent by a website to your browser and stored on your device. They:

Help tailor the site to your preferences;
Improve performance;
Remember your settings;
Support login and personalization;
Track usage and interaction anonymously.

IV. How do we use cookies?

We do not store directly identifiable data in cookies.

Types:

Session cookies – deleted when you close the browser;
Persistent cookies – stored for a longer period;
First-party cookies – set by our site;
Third-party cookies – set by external services (e.g., analytics, ads).

We use:

Strictly necessary cookies – essential for site functionality;
Functional cookies – remember user preferences;
Statistical cookies – analyze usage anonymously;
Marketing cookies – track user activity for ad targeting.

A full list is available on our site.

V. Cookie settings

Upon visiting the Website, a banner will prompt you to accept cookie settings. You can change these settings anytime.

VI. Cookie deletion

You can manage cookies via your browser settings. Note: restricting cookies may impact website functionality.

VII. Disclaimer

ProFish Ltd. is not responsible for direct or indirect damages arising from use of the Website. We may update published information at any time. The Website may contain links to third-party sites, for which we are not responsible. Please review their terms.

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